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Meet the French fashion designer who just wants to be friends.

They say you cannot choose your family, but you can choose your friends. Alexandre Mattiussi would like you to choose him—or rather his label AMI, a contraction of his initials and the last letter of his name (it means “friend” in French). The 39-year-old designer, an alum of Dior, Givenchy and Marc Jacobs, launched his first menswear collection in January 2011¹ with the promise of making fashion more approachable, and has since become a global player with stores in Paris,

  • Words:
    Daphnée Denis
  • Photography:
    Luc Braquet

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  • Words:
    Daphnée Denis
  • Photography:
    Luc Braquet
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