A new lens on striking a pose, in partnership with Retrosuperfuture.
A photograph freezes its subject in time. The best images endure as the definitive record of the moment, and all others are cast aside—as undeveloped negatives or, increasingly, deleted files that leave no trace. To celebrate the launch of its SS19 Optical Collection, Kinfolk’s creative team has partnered with the innovative Italian eyewear brand Retrosuperfuture to explore the beauty of the transient moments that occur as models relax or shift between poses.
This post is produced in partnership with Retrosuperfuture.